If the researcher and EPSRC say so. I don't find the photo very instructive at all. It's like the Emperor's new clothes. I'm being told I see something. I don't!
It's the "travelling fast enough" bit that got me, I'm content with the rest of the explanation.
What don't you see? The atom? Zoom in on the picture, specifically the area between the flat electrodes top and bottom, and the needle electrodes left and right.
Maybe "scintillating" isn't the correct technical term, perhaps I should have said "fluorescing", but I'm happy to accept that this has been taken with an ordinary camera and does indeed show emanations from one single atom. The only other times I can think of where "pictures" have been shown of single atoms they have been images created from the output data of a scanning tunnelling electron microscope, rather than an actual picture taken with an actual camera (albeit a modern digital camera with a very high quantum efficiency).
However, I suspect this is still not a "naked eye" phenomenon. The fluorescence/scintillation/whatever is, I guess, extremely faint - by definition the strontium atom will only be able to emit one photon at a time and there only be a small chance of getting excited for the next photon (in any short time interval) by being hit by a photon from the laser. I don't know how many photons per second are needed to stimulate the photo-receptors in the human eye.
So the achievement demonstrated by the photo is being able to isolate a single atom in a trap, and then holding it stationary enough that multiple photon emissions are not too "smeared out" in a time-exposure photo.
When somebody can show me a naked-eye single-atom phenomenon, I will be
very impressed.